New After Earth Viral Video Surfaces


Not long after an interesting and revealing panel at this year’s San Diego Comic-Con, a new viral video for After Earth has popped up via the film’s official website. The video runs just over a minute long, and it — presumably — focuses on the events leading up to the start of the film’s story. In the film, Earth has become a ‘Jurassic Planet’ that is hostile towards humans. How did this happen? The video sheds some light:

After Earth, which stars Will and Jaden Smith, is scheduled to hit theaters June 2013.

 

2 Comments

  1. I like where the marketing is going, so far This reminds me of “Prometheus” marketing. It’s interesting.

Leave a Reply