According to Advertising Age, Paramount Pictures has purchased ad time during this year’s Super Bowl for The Last Airbender. Paramount also bought time for their other summer tent-pole film, Iron Man 2, as well as Martin Scorsese’s Shutter Island. Last year’s Super Bowl pulled in an impressive 97 million viewers. That is a huge amount of exposure of Airbender if the ratings this year are the same. The commercial will likely only be between 30 and 35 seconds long, and will air sometime during the first or second quarter. Super Bowl XLIV will air February 7th on CBS.
Filmmaker M. NIGHT SHYAMALAN is convinced he’ll never be able to please his critics – because they set impossibly high standards for him after his early career success. Shyamalan shot to fame after writing and […]
Here we have a report from Philly.com on M. Night Shyamalan’s next film. It’s getting very exciting!
Christopher Nolan, director of Batman Begins, The Prestige, The Dark Knight and the upcoming Inception gave M. Night Shyamalan some advice when they met. It was very simple, but very helpful to the process. Makes […]