According to Advertising Age, Paramount Pictures has purchased ad time during this year’s Super Bowl for The Last Airbender. Paramount also bought time for their other summer tent-pole film, Iron Man 2, as well as Martin Scorsese’s Shutter Island. Last year’s Super Bowl pulled in an impressive 97 million viewers. That is a huge amount of exposure of Airbender if the ratings this year are the same. The commercial will likely only be between 30 and 35 seconds long, and will air sometime duringthe first or second quarter. Super Bowl XLIV will air February 7th on CBS.
The Last Airbender is one of my most anticipated films of 2010, and not just because M. Night Shyamalan directed it. I’m a big fan of the series, and have watched the entire run a […]
“The Sixth Sense” director M. Night Shyamalan has a pretty good track record for launching child stars in his thrillers, but “The Last Airbender” (which bows next July) posed a special challenge since it was […]
“I’m sure he’s pulling his hair out somewhere in an edit room, but that’s the process,” laughed Aasif Mandvi, who plays Zhao, a nefarious member of the Fire nation and the rival to Dev Patel’s […]
CraveOnline interviewed Cliff Curtis about his work on the tv series Trauma and The Last Airbender came up. Here’s a portion of that interview. CraveOnline: How was shooting The Last Airbender? Cliff Curtis: It was […]
The Sixth Sense actress Mischa Barton in her first in-depth interview since being placed under alleged “involuntary psychiatric hold” at Cedars-Sinai Medical Center in July.
He’s been the primary composer on all of M. Night’s films starting with The Sixth Sense. Currently writing the music for The Last Airbender, composer James Newton Howard invites you into his studio for […]
Has it really been 10 years? Since M. Night Shyamalan, a 29-year-old prodigy, released the now classic film The Sixth Sense in 1999, it has been the subject of parody and the film to which […]
M. Night Shyamalan was born in Mah, Pondicherry, India on the 6th day of August in 1970. He was later raised in the Penn Valley area of Philadelphia, Pennsylvania. Coming from a long line of doctors, […]